You can think of Shopify as an e-commerce platform.
In addition to building your store, you can download any number of apps to your store that add small, targeted functionality.
For instance, adding public reviews, email marketing, and different checkout options.
Some general approaches we teach:
Keep things simple
The more apps you add, the more apps you will need to manage and the slower your store may become. Please be very thoughtful when you are adding an app and think if it will really move the needle for you or now.
Apps we recommend
Currently, we recommend the following apps for getting started:
Email marketing: Klaviyo
Reviews: Judge.me
Menu: Qikify
Delivery Dates: ETA
Slide Cart: Slide Cart
As you get more familiar with Shopify and you build your store, you can add the apps you think will grow your business.
You can learn more about apps in the course module here: