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What's a distributor?

Learn the basics of high ticket e-commerce. Distributors act as the middleman between suppliers and store owners.

Brad Milne avatar
Written by Brad Milne
Updated over a year ago

A distributor is a company that manages the distribution of a supplier's products with resellers.

A distributor likely has a category e.g. home appliances, and they carry multiple brands. If you become an authorized dealer with a distributor you can usually resell all of the brands that they carry.

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